What are Bus Bench Ads?
easily seen from across the street or from moving vehicles.
Compared to other types of outdoor advertising, bus bench ads are the most affordable per unit, the most targetable and the least likely to be vandalized. Plus they are a great complement to other forms of outdoor advertising.
Bus Bench Ads has been buying bus bench ads since 2008 in the Los Angeles and Nashville markets.
Why Bus Bench Ads?
From hundreds of locations in Nashville to thousands in the greater Los Angeles area, bus bench ads can be targeted to very specific locations and populations.
You can buy as few or as many as you wish and literally pick your corner. Locations can be targeted by a variety of factors including zip codes, ethnicity and specific stores.
Bus bench ads offer an affordable solution for both announcements and branding. They can also go up in a week so fast campaigns can be easily accommodated and expanded as needed.
Work Well For?
They can be used to promote national campaigns or for hyperlocal campaigns.
Release date campaigns can be conducted not only for movies and music but for videogames and new fashion lines. Apparel companies have also found them to be an excellent choice for branding.
Local campaigns might include a new restaurant or nightspot. They can also include local services. Real estate agents have a special love for bus bench ads due to their targetability.
In short, bus bench ads are an excellent option for anyone seeking to quickly reach specific people in specific locations.
Other Outdoor Ad Types
However the differences are what make bus bench ads a great option that can also be combined with other forms of advertising.
Bus bench ads are much cheaper per unit than any other form of outdoor mass advertising.
They are also the most targetable due to their widespread availability and the option to choose specific benches on which to advertise.
In addition, bus bench ads are extremely durable due to their placement behind a clear screen. So, unlike posters that people might wish to collect or billboards which provide an excellent surface for vandalism, bus bench ads are the most likely to survive life in the wild.